Tag: gorilla marketing

Just Do Good Campaign: Saving Hearts Foundation

For the Saving Hearts Foundation (SHF) #JustDoGood exemplifies what it means to persevere through the challenges that one may face in order to make a difference in the lives of others. SHF was founded by three UCLA undergraduate students in 2014 with the mission to prevent sudden cardiac arrest (SCA) through awareness, education, and action. SCA is the number one killer of student-athletes and the number two killer of individuals under the age of 25. SHF provides free heart screenings to individuals between the ages of 12 and 24 in the greater Los Angeles area to test for warning signs of SCA. Since 2014, we have screened nearly 4,000 individuals in LA and internationally and our teams have caught dozens of cardiac abnormalities. We also teach hands-only CPR and donate AEDs (automatic external defibrillators) to LA area schools. Our most recent contribution was the first AED placed in the Los Angeles Unified School District!

Through SHF we have had the opportunity to meet parents who have lost their children to SCA. The stories that we have heard from them have become our motivation to continue to our fight against preventable SCA. Many of their children had diseases that could have been detected by an EKG or echocardiogram like we provide during our heart screenings. Arguably even more frustrating is that some of them could have survived if bystanders knew to begin CPR or to locate an AED during their cardiac arrest. It is for these reasons that as long as SCA occurs, the SHF team will be an advocate for SCA prevention.

Of the many challenges that have been presented in creating and operationalizing SHF, none are comparable to the reward of helping others and saving lives. A mother once emailed us and stated, “By the grace of God and your event, I believe you saved my son’s life”. Her son had discovered he had a condition called Wolff Parkinsons White syndrome during our heart screening and had a heart procedure just one week later. It is occurrences like these that remind us of the difference that we can all make by challenging ourselves to #JustDoGood.

What is the “Just Do Good Campaign” ?

What is the Just Do Good Campaign? Gorilla Marketing CEO and UCLA Alum, Chris Arranaga created the Just Do Good Campaign in September of 2017. An avid volunteer within his community, Chris felt it was important to highlight the various student groups, organizations, and companies that #JustDoGood.handshake-2009195_1920

The goal of this campaign is to recognize, support, and reward student groups, businesses, and private enterprises who serve their communities in one way or another. Winners of this campaign will receive a FREE Swag Pack consisting of 100 shirts, 100 water bottles, 100 lanyards, and 100 cinch backpacks with their company or organization’s logo.

Have a story with a #JustDoGood focus? Share it with us for the chance to be featured on our blog and social media.  All submissions will be entered into our drawing and two organizations will be selected to win the swag package. The deadline for submissions is 11/22/17.

CLICK HERE to submit your story and tag us socially when you’re doing good using #JustDoGood.

Stay tuned for more #JustDoGood stories on the Gorilla Blog.

Just Do Good: Gorillas See, Gorillas Do!

Last month, we launched a brand new campaign that we are VERY excited about! The Just Do Good Campaign was created with the goal of highlighting businesses, student groups, and private enterprises for various #JustDoGood service acts. Groups submit their stories on our submission page (FOUND HERE), then we select from the stories that showcase people making this world a better place!

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Frankie with her sister, Gaby serving Thanksgiving dinner.

This week, we’re sharing a story about one of our very own Gorillas, our Social Media and Content Coordinator, Frankie Katafias. Frankie has been volunteering at Someone Cares Soup Kitchen in Costa Mesa with her family since 2014. She first became involved with the Soup Kitchen when her father volunteered his company for monthly service hours and brought Frankie and her sister along for the ride. Throughout her time at Someone Cares, Frankie developed bonds with fellow volunteers and the leaders of the Soup Kitchen. She learned the importance of preparing a warm meal and snacks for those in need. Whether it was peeling potatoes, sorting through produce or simply serving the patrons individually, Frankie was and still is touched by men and women who dedicate their time to serving.

“My experience with Someone Cares Soup Kitchen and Tutoring Center has been humbling, heart-warming and eye-opening,” she said. She continues to serve whenever she can, and encourages others to donate food, time and other basic resources. No donation is too small.

To have your story published, please share it on our Just Do Good Submission Page.

FALL In Love With These 9 Promotional Products!

With the first day of Fall right around the corner (September 22nd), we’ve compiled a list of promotional products we love, use often, and just can’t live without during the crisp, cool, and colorful autumn months. Our office Gorillas shared their promo product picks and the result is a wide variety of awesome items. So take a peek, use your imagination, and contact us with any questions or ideas you may have! We hope you FALL In Love With These 9 Promotional Products! 


1. With this umbrella, there’s no way the rain can ruin your latest campaign!

umbrella-fall gear up

2. Branded beanie’s keep the noggin warm while showcasing your logo in a trendy way.

 beanie- fall gear up


3 & 4. These fleece zip ups won’t let the weather or your prospective clients give your brand the cold shoulder!

women's hoodie -fall gear up

men's hoodie-fall gear up

5. Made with sugar and spice and everything nice, this tin will keep your brand top of mind and leave your clients wanting MORE!

coffee cake-fall gear up

6. As the weather cools down, the blankets comes out making Sherpa Throw Blankets an ideal way for people to get cozy with your brand.

blanket-fall gear up

7. This mug is every coffee, tea, and hot drink loving person’s ideal accessory. Did we mention that you can customize these with a stackable message? #OMG

stackable mug-fall gear up

8. Pair a Pumpkin Spice Latte with a stress relief pumpkin and squeeze worries away. Perfect for wellness programs and meetings, these are true seasonal favorites.  

pumpkin stress ball-fall gear up

9. Ignite the spark and let your brand spread like the fragrance of a freshly lit aromatherapy candle in your home or office.

candle gift set- fall gear up

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