Author: nina

5 Beer Friendly Promo Products That’ll Leave Your Brand Thirsty For MORE!

August 4th, 2017 (the first Friday of August) commemorated International Beer Day! The day was created in Santa Cruz back in 2007. The idea behind it was to celebrate the art of making beer and the various techniques used around the world. Once a niche holiday, International Beer Day has now attracted a worldwide following with celebrations across 207 cities, 50 countries and 6 continents. The founders of the International Beer Day have declared three reasons for continuing the tradition:

  • Gather with friends and enjoy the taste of beer.
  • Celebrate those responsible for brewing and serving beer.
  • Unite the world under the banner of beer, by celebrating the beers of all nations together on a single day.

Now, in the world of promotional products, International Beer Day is another perfect example of a social holiday that exudes endless promotional item ideas. With everything from bottle openers, coozies or coolers to even fancy pants products (you’ll soon see) — we know the possibilities are ENDLESS. So in honor of this worldwide holiday and the potential urge to celebrate year round, we present to you 5 Beer Friendly Promo Products That’ll Leave Your Brand Thirsty For MORE!

1. Beverage? Cool. Beverage carrier? COOLER!  

pop up beer cooler

Pop Up Beverage Cooler and Case

2. These beer samples flight just be our favorite item!

beer flight paddle

Wooden Flight with Beer Sample Glasses

3. The connection between a bottle and this opener is MAGNETIC.

magnetic bottle opener

Magnetic Bottle Opener

4. We Beer-fer Coasters with our beverages.

beer drink coaster

Beverage Coaster

5. Don’t be silly, drink it chilly!

beer coozie and icicle

Beer Icicle and Zipped Up Coozie

 

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Shark Week Swag You’ll Never Forget!

It’s that time of year again, Shark Week kicked off it’s Jaws-like specials last week. To commence the most popular end of summer program the 21st century has to offer, the Discovery Network staged a race between U.S swimmer and multi- gold medalist recipient Michael Phelps and a GREAT WHITE SHARK! No, not a real big, real scary, real live SHARK, just a computer generated image of a great white shark. But regardless of the shark’s makeup, this race brought record breaking views to the network and shark week as a whole. It’s always been a summer staple, but this year it’s a week that NO ONE will forget. So what better way to celebrate and remember this week than with some super awesome SHARK THEMED promotional products?! After conducting extensive reSEArch, we’ve put together a list of “Shark Week Swag You’ll Never Forget!”

 

1. Shark Football: Toss around your brand’s logo in between Shark Week commercial breaks or any other week!

shark week football

2.  Great White Shark Stress Toy: Stressed out after that one or five Shark Attack documentaries? Don’t worry, everyone in the office will appreciate the stress toy — added bonus is your brand’s logo on the belly of the shark.

shark week stress ball

3. Shark Bite Keychain & Bottle Opener: A useful, slightly scary, and totally awesome promotional product bound to be used over and over again.

 

shark week keychain

4. Plush Shark Animal: How about you trade in all things sharp and scaley for something soft and sweet? This adorable little plush fits in with Shark Week, can rock any logo, and will be adored by everyone!

shark stuffed animal

5. Hammerhead Corkscrew: A sleek, shark-shaped corkscrew designed to catch the attention of valued employees, prospects, and clients.

hammerhead cork screw

6. Shark Tea Infuser: While this sweet infuser won’t attract any sharks, it’ll definitely attract attention to your brand!

shark tea infuser

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Back To School Essentials Your Brand NEEDS This Year!

Can you believe it? Back to school season is right around the corner.  With most universities, community colleges, and other academic institutions beginning as early as August, it’s time to stock up on branded academic essentials. High on the list are items like backpacks, notebooks, tech accessories, and drinkware. Keep reading to find out why each category is a beneficial addition to your brand this upcoming school year!

1. Look around any campus and you’ll see backpacks of all shapes and sizes, which is why backpacks are one of the most valuable branding items you can brand. When you consider that most students take them with them to study on the go, the branding benefits are truly limitless. 

backpacks.

2. Notebooks are a staple in and out of the classroom. When you brand these, you ensure that your brand is seen in the classroom, at the library, in the local coffee shop, and just about anywhere that the students go. 

notebooks.

3. Tech accessories have become increasingly popular in recent years. Some of the coolest brandable tech items include power banks, USB pens, or even pens that double as phone holders. Given the huge role technology plays in everyone’s lives, these are a highly effective form of year round advertising.

tech accessories.

4. Drinkware is a favorite among students, teachers and professors, coaches, administrative staff, and even tutors and is arguably the BEST back to school promotional item you can get simply because it’s a necessity on the sports field, in the classroom, off campus on any adventure you can name, and even at the tailgate party before the big game.

drinkware

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5 Ways Giveaways Can Benefit Your Brand

This week’s social celebrations included “Free Slurpee Day” and “Give Something Away Day.” While it may be hard to believe, these are real social holidays. The reason that they are celebrated is that people LOVE giveaways. You know this. Heck, you live this (in fact, so do we). That’s why we figured this was the perfect time to talk about how giveaways can maximize brand awareness and improve your bottom line. Check out this list of the top 5 ways giveaways benefit your brand:

1. Giveaways Create Lasting Impressions: When you spend on commercials, magazines and newspapers advertisements, Facebook Ads, etc., you pay per impression. While these may result in sales, they convert at very low rates and definitely don’t make a lasting impression. With a low cost promotional item (pens, mugs, tumblers etc.) impressions are made when the items are given and they stick around longer than just about any advertisement. Find the right product and pair it with the right branding and you’ll benefit from countless impressions with the user and anyone in visual range.

2. Giveaways Make Memories: Yeah, business cards are professional and easy to carry. But lets be honest, how many times have you misplaced a card, thrown it away, or worse, forgot you had it tucked in a drawer. Business cards have a time and a place, but if you’re looking extend your brand visibility, low-cost promotional items are memorable and anchor recipients to your message.

3. Giveaways Build Brand Loyalty: Giveaways are an investment in your customers. And your customers feel the love. It’s part of what keeps them coming back. Whether you’re a new company, small business, or larger entity, the brand benefits of promotional giveaways go well beyond basic advertising as they inspire loyalty… and that’s priceless.

4. Giveaways Generate New Business Leads: Free promotional products can be used to network and open the door for great conversations. Whether you’re looking to develop a new business relationship or you want to solidify a relationship with an existing client, giveaways open the door to the possibility.

5. Giveaways Increase Sales: July 11 is National Free Slurpee Day, the day when  7-Eleven hands out free Slurpees. In 2010 the company handed out approximately 4.5 million Slurpees and, according to USA Today, increased sales by a whopping 38{2204c5d06a2333403476cf9e3e7e547d79f3545ee5a4cb715bc6c3341feceb9f} that day alone. The free Slurpees are part of a one-day promotion that the company runs every year on July 11th and I guess when it comes to giveaways, the proof is in the slurpee.

 

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What You Should Know About Chocolate Treats Products Before Ordering Them This Summer

Sunshine-filled days and warm nights make summer time enjoyable for all. Everything seems better in summer, right? Everything except chocolate. If there’s one promotional product that does NOT mix well with warm weather and sunshine, it’s chocolate. Chocolate is hands down the most challenging promotional item your company can purchase during this season. Regardless of where you’re located, most shipments will pass through parts of the country where the temperature exceeds 100 degrees fahrenheit- yikes! With that kind of weather, the chocolate as good as GONE unless the right care is taken. If chocolate is in your marketing mix this summer, consider three important tips before ordering chocolate based products for your brand.

1. Evaluate the Alternatives: Yes, chocolate might be a crowd favorite. Yes, it might impress your employees, seal the deal with that account you’re looking to secure, or even win over longtime clients. But there’s also a chance that even if it gets to you in perfect condition, it will get overheated waiting to get in the hands of your customers, or worse, on the trip back to their home or office. If you’re set on an edible promotional product, consider gummy worms, mints, pretzels, or even nuts at this time of year. We’ve got a vast array of delicious treats that are sure to please and stand up to the heat.

2. Make sure the vendor has “Warm Weather Shipping Policies”: If you’ve decided that you need chocolate for your event, Gorilla Marketing will reach out to one of our partners that has a Warm Weather Shipping policy. Basically this means that when the temperature exceeds 75 degrees, orders will be shipped in insulated in containers with ice packs. By doing this the product will preserve its shape and remain cool for about two days. It’s important to note that if you’re shipping beyond the two-day ground delivery zone, expedited shipping will be mandatory.

3. Have a plan to keep things cool at the event: Maybe your company already promised chocolate bars branded with your company logo… if that’s the case, consider how you’ll handle the giveaway the day of the event. Having a cooler on hand will ensure that the chocolates are stored at the proper temperature even if the event venue gets heated. And be sure to remind your folks to enjoy them early or get them to a cool place quickly.

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