Author: karlyne

2017 Color of the Year

This year the Pantone color of the year for 2017 will be 15-0343 Greenery 

A refreshing and revitalizing shade, Greenery is symbolic of new beginnings. This sounds like a great Lee_Eisemann Pantone Color of the Year 2017 GREENERYcolor to start off any year right!

Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.

Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront – it is an omnipresent hue around the world.

A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality.

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Here at Gorilla Marketing, we are a fan of green, hence our fabulous new green logo. Who knew we were so on trend for 2017 with our green gorilla. Clearly trendsetters! Keep your eyes peeled for one of our delivery vans with the giant gorilla on the sides.

 GREENERY COLOR PAIRINGS

Nature’s neutral, PANTONE Greenery is a versatile “trans-seasonal” shade that lends itself to many color combinations. These palettes easily cross over fashion, beauty, product and graphic design applications. With “greenery” as the chosen color of the year, brands will also want to get in on the trend with their packaging and products as well. It happened when Pantone declared Tangerine Tango its 2012 color of the year. “People said it would never work but we were dead on,” she said, “Tangerine is now a mainstream color.” So let the team at Gorilla Marketing help you incorporate the 2017 color of the year Greenery into your branding needs!

Your Logo WIll Be Seen Over and Over Again

When planning which promotional items you should purchase the unlimited possibilities can be quite overwhelming. What to buy is not always the easiest decision to make, which is why we can help. If you call us and want to simply place an order for 1,000 tote bags with your logo on them, that’s totally fine! However, as promotional product experts since 1979, we can help you choose the perfect promotional product for every situation.

Instead of putting up a ton of money on a billboard, or buying a TV ad.  You can spread your message far and wide with a simple item with your branding that will be seen over and over again.

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Billboards are impressive…for about 3 seconds.

A massive, colorful, lit-up billboard towering over the highway is impressive, no doubt. Impressive for the three seconds you get to look at it before you need to turn your attention to the road you are traveling on! After that moment passes (if it happens in the first place), the message is more than likely lost, and there is barely any residual effect (plus, it’s dangerous)! Then there are commercials. Thanks to DVR’s, and programs like Hulu and Netflix, commercials have not become a constant in everyday entertainment. Limiting the number of viewers who will see your ad. I, for one, haven’t had cable for years and would never go back to cable and commercials.

Let’s talk about what item might be one of the most effective promotional products. Calendars! Let me give you two real-life situations where calendars make a huge impact. 

sticky

    I look at this every day.

It might seem cheesy, but the local delivery place by my house has got it right. They hand out peel and stick calendars with their name, number and logo on it to every customer. Even though I have another calendar, in my home office that I went out and bought and love, I look at that mini calendar on the side of my fridge far more frequently. It is something I come into contact with every day…also, since they give them out with every order, I now have one in my car too. Now, after a long day, I see it and think that is perfect for dinner!  With this simple product, I spend an easy $20, if not more, every time I order. Simple, useful, inexpensive, and effective.

desk-calendar

I place twice as many orders because of this calendar!

At work, I have a calendar that my office supply store gave me.  In addition to their contact information, they put a promo code at the bottom of the calendar for free shipping on all orders. Keep in mind I happen to be responsible for purchasing all our paper and ink products in our office. When I need to order any office supplies, I look over at the calendar and use that office supply company to place the order. This is the same calendar that they ordered and printed through us. I probably look at that calendar 10 times a day. So much so, I have the free code memorized!  The idea of the whole thing coming full-circle. I could care less if it has silly photos of their store location on each month (sorry), but it’s hanging on the wall 2 feet from my computer monitor. I used to shop around for office supplies, now I place all my orders online because of this simple calendar.

Now I look forward to the simple gesture of this client sending me a calendar, even though I helped them place the order. It will have more office building photos on it, and even more “sales meeting or Vendor luncheon!” artfully covering the pages. Yes, I set reminders for myself in a digital calendar, but there is something to be said about the visual and tangible aspects of a printed calendar. Also when I need to know what day it is next Wednesday, I can glance over and I have her calendar to thank.

It might sound a little boring with all the newest and awesome Bluetooth speakers you can brand…BUT…for the life of me, I can’t think of another promotional item available, that is anywhere near as effective as calendars. Nothing else is even in the ballpark for the amount of contact they get daily.

Simply put calendars work. When you need to choose an item that will stay with your client all year long and be seen over and over again, a calendar is a way to go. We have over 500 different varieties and styles of calendars; one of them is perfect for you, so give us a call and ask which one it is… it really is that easy.

Golf Season is Upon Us

Spring is in the air, and it’s that exciting time of year, golf season! If you are lucky enough to live in Southern California like I do it can be considered golf season nearly the entire year!  Courses across the country are cutting grass, patching divots, and preparing for players to pack the courses, eager to play eighteen holes.  One thing that experienced golfers know, is that it is important to be prepared to really enjoy your time on the course.  In addition to getting your best game ready, you will also want to make sure that you are well equipped with the proper tools before you get started.  Let’s take a look at some of the most important items on your golf season opener to do list.

Nike Golf bag1.Golf bag

Long gone are the days when a golf bag is only good for holding your clubs.  Your golf bag is a not only a staple of the game but will house all of the essentials you will need for the duration of your eighteen-hole journey.  A great golf bag will not only easily hold all of the essentials (golf balls, tees, etc.) but it will also house many of the things that first time golfers bring along including a cell phone, a medical kit, revitalizing snacks, extra gloves, extra glasses or contact lenses, a rain shirt, Kleenex, sunscreen, golfer’s tape, business cards, a golf towel, and perhaps even an umbrella.

 

2.Golf clothes Golf Shirt

Having an extra set of golf clothes with you at all times is essential.  From shirts to shades to shoelaces, many things can and will go wrong on the greens.  If you are new to golfing you’ll also quickly learn that not just any golf shoes will do.  Most golfers prefer to purchase a comfortable set of traditional spikes, or soft spikes (so as not to damage the course), to keep them going strong as the day progresses.  Many experienced golfers agree that a great pair of spikes can have a marked improvement on your entire game, so if you haven’t grabbed a pair, now is the time.

3.Golf gloves

One of the most forgotten, but important items to a great golf swing and grip is a fantastic set of golf gloves.  A golf glove is tackier than the skin, and assists in the prevention of turning and slipping as you complete your swing.  The gloves are tremendously helpful in rainy conditions and are remarkably useful in preventing callouses and blisters.  On a cold day, golf gloves also come in handy as they keep you warm, and keep your limbs flexible.

golf towel4.Golf Towels

No golfer should set foot on the green without serious consideration to the golf towel that he or she will be carrying.  For a single round of golf, the average player might typically use it at every hole.  You will want to make sure that you have something to clean your clubs with so why not a great golf towel, a good one will have a grommet and hook so it is easily clipped to your bag and easy to access.

Keeping these tips in mind will make all of the difference in your game as you embark upon an exciting new golf season.

Products We Can’t Stop Talking About

Members of the Gorilla Marketing team recently attended an amazing industry trade show, the Promotional Products Association International Expo. This event is where we get to see some of the brand new products as well as great opportunities for professional development. The team walked the gigantic trade show floor for two and a half days and got to see some of the newest promotional products. Here are some of our favorites that we just can’t stop talking about!

TSA Approved BagThe high-quality backpack with lots of pockets for laptops, tablets, and other devices — plus it is TSA approved making it really convenient for business travelers. Built specifically for frequent travelers with a 270-degree opening to lay flat and RFID blocking pocket! Blazer

New modern knit blazers, perfect to mix it up at work and even versatile and easy to wear outside the office. Made from a cotton/ poly blend and unlined for ease of wearing. The wrinkle-resistant design makes it a great item. Front pocket on both styles and front closure buttons. We love that the ladies style comes in a bright red!

PencilFor those who are always looking for a great Eco-friendly take on recycle, reduce, reuse. A billboard that grows on. An Eco-friendly pencil, seed, and plant marker. Flat packed for easy shipping or storage. Comes in five different Herb varieties: Basil, Cilantro, Parsley, Cherry Tomatoes, and Mint. Made in USA 100{2204c5d06a2333403476cf9e3e7e547d79f3545ee5a4cb715bc6c3341feceb9f} Sustainable Non-Toxic packaging. A pencil that grows!C USB

Staying ahead of the tech curve we were excited to see the new USB type C multi cable. This handy product allows you to charge any device you have. It also includes an MFI certified Apple lightning cable. For those of you who are techie like us the USB type-c is the newest standard in USB- make sure to be the first to say you have it with your logo on it!

For information and pricing on any of these products, contact us and we would love to tell you more. When it comes to new and exciting products we can’t stop talking about them!

Make it click with a selfie stick!

These days it is always the season for selfies, and there’s nothing newer and more exciting in the quest for the perfect selfie than the selfie stick! Envision an extendable thin pole that securely holds your phone in place. The extended pole serves as your very own full time ‘personal photographer’ and has the ability to effortlessly angle and swivel. Once you’ve framed your perfect shot, you simply press a button, some are even Bluetooth compatible and your flawless image is perfectly captured. Simple, easy, and fun!

When you start using a selfie stick, it is hard to stop. From Hollywood celebrities to the girl next door, everyone is getting in on what is proving to be one of the most formidable trends today. The selfie stick helps people to come up with new, inventive and perfectly posed pictures like never before! Let’s take a look at some of the best things about this must-have selfie tool.

It’s perfect for groups of friends!

Have you ever been out with a bunch of co-workers or friends and wanted to capture that perfect shot? Maybe it’s in front of a landmark, or perhaps it just seems to be a perfect moment in time. Who wants to wait for some stranger to walk by so that you can ask them if they will help out? Even if they agree, we all know that half the time those pictures come out blurry and poorly composed! With the selfie stick, it is picture time, all the time, and all of it is at your very own fingertips. If the picture isn’t right, keep clicking away until you have one that you absolutely love! It’s that easy!

Smile, you’re on candid camera!

selfie stick in blue.JPGAre you big on posting the perfect picture on your social media? Or perhaps you just like having a healthy dose of fun with your best friends and your photos? Candid snaps will always be one of the greatest and funniest expressions that can be shared between friends, but when you pull your phone out of your pocket, the ruse is up. It’s easy for everyone to see that a picture is coming. With the selfie stick, you can hold the stick in your hand, but angle your camera far enough away that it doesn’t attract attention! Trying to get that perfect candid shot that will make your friends laugh? A selfie stick is the only way!

Climb every mountain!

For nature enthusiasts, daredevils, and people who live life to the fullest, the selfie stick should be part of your adventure starter pack. When you’re all alone and have reached the peak of a day-long mountain climb, without a selfie stick pretty much all you can get in your frame is maybe a few of the dirt rocks behind you. It’s amazing the difference that a selfie stick can make in capturing a gorgeous panoramic type of view for your most daring photos. Next time you’re packing your rock climbing gear or your snowboard shoes, don’t forget to pack the selfie stick with it!

Not since the advent of the digital camera has picture taking been this fresh, this new, and this fun. Get yourself a selfie stick, and elevate your picture taking to whole new levels!